Synced Podcast Feeds
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The project
Develop and name a feature that enables creators to manage combined free and paid podcast feeds, dynamically serving episodes based on subscription status while surfacing upsell opportunities to unsubscribed fans.
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The strategy
Break down a complex episode pairing flow into a simple one-time set-up with robust management capabilities to thread the needle between excessive cognitive load and creators’ desire for control.
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Why it matters
Contributed to a mission-wide initiative around gated podcast content and ensured that Spotify for Creators met its commitments to Patreon and retained their content on our platform.